top of page

Privacy Policy

Last Updated: 06/02/2026

 

Privacy Policy

 
Privacy Policy for Luxe & Loom
 
Luxe & Loom ("Company," "we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit our website, purchase products, or otherwise interact with our services.
 
By using our website, you agree to the collection and use of information in accordance with this Privacy Policy.
 
1. Contact Information
 
If you have questions about this Privacy Policy or our data practices, please contact us:
 
Luxe & Loom
Phone: 616-448-6000
 
2. Information We Collect
 
We may collect the following categories of personal information:
 
Information You Provide Directly
 
When you place an order, create an account, subscribe to marketing communications, or contact us, we may collect:
 
Full name
Billing address
Shipping address
Email address
Telephone number
Payment information
Order details and purchase history
Communications you send to us
Information Collected Automatically
 
When you visit our website, we may automatically collect:
 
IP address
Browser type and version
Device information
Operating system
Referring website
Pages viewed
Time spent on pages
Website usage data
Cookie identifiers
Information from Third Parties
 
We may receive information from:
 
Payment processors
Shipping and fulfillment providers
Marketing and analytics providers
Fraud prevention and security services
Social media platforms when you interact with our content
3. How We Use Your Information
 
We use personal information for the following purposes:
 
Processing and fulfilling orders
Managing customer accounts
Providing customer support
Communicating regarding orders and inquiries
Processing payments
Preventing fraud and unauthorized transactions
Improving website functionality and user experience
Conducting analytics and business operations
Sending promotional communications where permitted by law
Complying with legal obligations
4. Legal Bases for Processing (GDPR)
 
For individuals located in the European Economic Area (EEA), United Kingdom, or other jurisdictions where GDPR applies, we process personal data based on one or more of the following legal grounds:
 
Performance of a contract
Compliance with legal obligations
Legitimate business interests
Your consent
Protection of vital interests
Establishment, exercise, or defense of legal claims
5. Cookies and Tracking Technologies
 
Our website uses cookies and similar technologies to improve user experience, analyze website traffic, and support essential website functionality.
 
Cookies may be used to:
 
Remember your preferences
Maintain shopping cart functionality
Analyze website performance
Measure marketing effectiveness
Improve security
 
You may control cookies through your browser settings. Disabling certain cookies may affect website functionality.
 
Where required by law, we will obtain your consent before placing non-essential cookies on your device.
 
6. Third-Party Service Providers
 
We use third-party service providers to operate our business and website.
 
These providers may include:
 
Website Platform
 
Our website is hosted and operated through Wix, which may process personal information on our behalf.
 
Payment Processors
 
Payments may be processed through:
 
Google Pay
Credit card payment processors integrated through Wix
 
Payment information is processed directly by the applicable payment processor. We do not store complete payment card details on our servers.
 
Dropshipping and Fulfillment Providers
 
To fulfill orders, we may share customer information with suppliers, manufacturers, warehouses, and shipping partners, including:
 
Customer name
Shipping address
Contact information
Order details
 
Such disclosures are limited to information necessary to fulfill customer orders.
 
Analytics and Marketing Providers
 
We may use third-party analytics and marketing services to understand website usage and improve our services.
 
7. How We Share Personal Information
 
We may share personal information:
 
With service providers assisting in business operations
With payment processors
With dropshipping suppliers and fulfillment partners
With shipping carriers
With professional advisors
With government authorities where required by law
In connection with a business transaction such as a merger, acquisition, or asset sale
 
We do not sell personal information to third parties.
 
8. International Data Transfers
 
Because we use third-party service providers and dropshipping suppliers, your personal information may be transferred to and processed in countries outside your country of residence.
 
Where required by applicable law, we implement appropriate safeguards to protect personal information transferred internationally, including:
 
Standard Contractual Clauses approved by the European Commission
Contractual safeguards with service providers
Other lawful transfer mechanisms recognized under applicable data protection laws
9. Data Retention
 
We retain personal information only as long as necessary to:
 
Fulfill the purposes described in this Privacy Policy
Comply with legal obligations
Resolve disputes
Enforce agreements
Maintain business and financial records
 
Retention periods may vary depending on the type of information and applicable legal requirements.
 
When personal information is no longer required, it will be securely deleted, anonymized, or otherwise disposed of.
 
10. Data Security
 
We implement reasonable technical, administrative, and organizational safeguards to protect personal information against:
 
Contractual safeguards with service providers
Other lawful transfer mechanisms recognized under applicable data protection laws
9. Data Retention
 
We retain personal information only as long as necessary to:
 
Fulfill the purposes described in this Privacy Policy
Comply with legal obligations
Resolve disputes
Enforce agreements
Maintain business and financial records
 
Retention periods may vary depending on the type of information and applicable legal requirements.
 
When personal information is no longer required, it will be securely deleted, anonymized, or otherwise disposed of.
 
10. Data Security
 
We implement reasonable technical, administrative, and organizational safeguards to protect personal information against
 
Request limitation of how your information is processed.
 
Right to Data Portability
 
Receive your personal information in a structured, commonly used format.
 
Right to Object
 
Object to processing based on legitimate interests or direct marketing.
 
Right to Withdraw Consent
 
Withdraw consent at any time where processing is based on consent.
 
To exercise these rights, contact us using the contact information provided above.
 
We may request verification of your identity before responding to requests.
 
12. Marketing Communications
 
You may opt out of promotional emails at any time by:
 
Clicking the unsubscribe link in marketing emails
Contacting us directly
 
Even if you opt out of marketing communications, we may continue sending transactional communications related to orders and customer service.
 
13. Children's Privacy
 
Our products and services are not directed to children under the age of 13.
 
We do not knowingly collect personal information from children. If we become aware that personal information has been collected from a child without appropriate consent, we will take reasonable steps to delete such information.
 
14. Right to Lodge a Complaint
 
If GDPR applies to you and you believe your personal information has been processed in violation of applicable data protection laws, you have the right to lodge a complaint with a competent supervisory authority in your country of residence, place of work, or place of the alleged infringement.
 
We encourage you to contact us first so that we may attempt to resolve your concerns.
 
15. Changes to This Privacy Policy
 
We may update this Privacy Policy from time to time to reflect changes in legal requirements, business practices, or services.
 
Any updates will be posted on this page with a revised "Last Updated" date. Continued use of the website after changes become effective constitutes acceptance of the updated Privacy Policy.
 
16. California Privacy Rights
 
If you are a California resident, you may have additional privacy rights under applicable California privacy laws, including rights related to access, deletion, correction, and information about how personal information is used and disclosed.
 
California residents may contact us to exercise applicable rights using the contact information provided in this Privacy Policy.
bottom of page